MARKETING

The Marketing course prepares you for the exciting world of marketing and is an excellent foundation for careers in commerce, retail, and advertising. You will develop broad and an in-depth theoretical and practical understanding of the marketing environment, consumer behaviour, market research, and marketing management. Marketing studies gives you a unique competitive advantage: you will learn how to promote yourself and your work. After all, marketing studies helps you understand the true meaning of value: the value of the product, and the valueof the person or brand that delivers said product.

A career in marketing involves creativity that provides stimulating challenges and opportunities for growth. It is a very in-demand and multi-disciplinary career, that provides avenues into a vast number of professional opportunities. You are able to select a specific industry that interests you, as there are a range of career options to choose from.